Mont-Saint-Guibert, September 15, 2021 – Ajinomoto Company is proud to launch the new Prodew™ 700, a paraben-free blend of amino acid derivatives which boost the facial make-up formulations:
- Skin Care Benefit*
Improvement of skin condition: water content and barrier function of Stratum Corneum, texture of skin surface with fineness and isotropy.
Improvement of sensory feel: moisturized feel, smoothness and softness.
- Enhancement of Make-up Properties
Good adhesion and coverage derived from the combination of Aquadew™ SPA-30B and Arginine incorporated in Prodew™ 700.
Sun screening effect boosted in O/W foundation by improving pigment dispersion.
- Improvement of Finish and Long-lasting Effect
Achievement of a beautiful finish by good adhesion to crista cutis, evenness, and excellent coverage.
Making the finish look last overtime without smudge and deformation of make-up film
*PRODEW™ 700 contains Zinc PCA and a blend of amino-acids – closely mimicking the skin’s NMF – that nourish the Stratum Corneum in depth.